The Composable Commerce Blog Categories: Opinion

February 29, 2024

Community building requires deep understanding of the customer and technical flexibility

Building a strong community around your E-commerce business is a long-term investment that, when done correctly, can yield significant financial returns.

February 1, 2024

Future-Proofing Retail: How MACH and AI are joining forces to revolutionize e-commerce

In his guest post and his book, Bengt Wessborg talks about the new possibilities for e-commerce made available by MACH technology and Generative AI.

How to Sleep Better During Black Friday

Black Friday, a love and hate-thing for merchants, is synonymous with digital traffic spikes and hopefully heightened sales. Here's how to survive it.

Why Best-of-Breed isn’t Always the Best. A Strategy Guide for Merchants

The idea of having a "best-of-breed" approach often tempts decision-makers. However, this might not be the most effective way to utilize the potential.

Putting Racing Stripes on a Snail Doesn't Make it Fast! Time to Rethink?

Christian Zanders has been in the eCommerce industry for over two decades. In this post, he shares some of his learnings and tips for merchants.

Data Orchestration: Navigating the API-Driven World as a Merchant

APIs have transitioned from being a tech luxury to a business necessity, especially in the eCommerce sector. But they aren't one-size-fits-all.

Creating Products That Users Love - Why User Testing Matters

Today, we’re diving into how we’ve been refining our Merchant Portal through user testing. It’s a blend of tech and real-world feedback.

What Is an Experience Data Platform and What Are Its Benefits?

To win market share and retain customers in today’s digital-first landscape, retailers and brands must deliver a strong unified digital experience.

Guest post: Why Composable Components Are the Modern-Day Flint Hand Axe for Business Success

Why Composable Solutions are key to eCommerce success. Learn how flexibility and purpose-built systems offer a strategic edge in customer engagement.

Sorry you crashed during Black Week! We did too once (or twice). And we fixed it.

Experience eCommerce's worst nightmare? Kristian Tysander, ex-CTO of Daniel Wellington, shares how hard-earned lessons led to creating Brink Commerce.

Endless possibilities. There has never been a better time for forward-thinking merchants

Ecommerce's future is composable commerce: a customizable ecosystem offering merchants flexibility and control, fostering growth and reducing rigidity

This is what you need to do to thrive in the future eCommerce market

Discover how consumer behavior shapes eCommerce! Explore the adoption of customer-centric strategies and tech like Headless CMS and eCommerce.

The crucial role of iPaaS in composable commerce

iPaas creates bridges. Jonas Wärngård, CEO and co-founder at Junipeer talks about the term iPaaS and its pivotal role in Composable Commerce today.

Your platform choice can help save the planet!

When we built Brink Commerce API, sustainability was one of the core principles - and it still is. Here's why your platform choice is so important.

Your key to innovating, experimenting, and optimizing digital initiatives

Jimmy Ekbäck, CTO at Occtoo, talks about how too much time is wasted on integrations rather than activities that improve the end customer experience.

5 Must-Do's for Your Composable Commerce Migration Project

Composable Commerce is the way of the future, but getting there without proper help is hard. Very hard, if you don't follow these five essential steps