The Composable Commerce Blog

MACH

What makes a website truly fast (hint: it’s not your Lighthouse score)

A fast Lighthouse score is great but it doesn’t automatically mean a fast site. Here’s why real speed is measured in interactions — not vanity metrics.

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MACH Technology: What is it? An Introduction

What exactly is MACH Technology, and why is it becoming the industry standard for modern eCommerce solutions? Let's explore in this short introduction.

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Composable Commerce: what is it? A comprehensive guide

Composable Commerce – what is it? Learn how this modular approach gives businesses more flexibility, better scalability, and lower costs.

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What's cooking at Brink Commerce

We are constantly pushing the boundaries of what a modern, composable commerce platform can do. Here’s a look at what’s currently in progress.

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Feature Focus: Price Information Compliance (30-Day Lowest Price)

Managing price data for every product over a 30-day period is a major challenge, particularly for merchants with large product catalogs and dynamic pricing

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How Does MACH Technology Work? A Guide

MACH Technology is a set of principles designed to modernize platforms. But how does it work? And what is it? This post aims to shed light on this.

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Future-Proofing Retail: How MACH and AI are joining forces to revolutionize e-commerce

In his guest post and his book, Bengt Wessborg talks about the new possibilities for e-commerce made available by MACH technology and Generative AI.

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What is a Composable Platform? And why do you need one?

A composable eCommerce platform? What is it? Adaptability is necessary in today's eCommerce landscape, and a composable eCommerce platform is flexible.

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What is a Composable Tech Stack? Here are the basics

The one-size-fits-all approach is fading away. Welcome to the era of the composable tech stack – a strategy that recognizes every business's unique needs.

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Brink Commerce API Wrapped 2023

2023 was a massive year for our product, Brink Commerce API. Here are the 30 most significant changes we added during the year. Stay tuned!

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How to Sleep Better During Black Friday

Black Friday, a love and hate-thing for merchants, is synonymous with digital traffic spikes and hopefully heightened sales. Here's how to survive it.

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Beyond the RFP - Decoding common eCommerce vendor answers

The process of selecting the right eCommerce platform through a Request for Proposal (RFP) can be daunting. That's why we've crafted this article

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Why Best-of-Breed isn’t Always the Best. A Strategy Guide for Merchants

The idea of having a "best-of-breed" approach often tempts decision-makers. However, this might not be the most effective way to utilize the potential.

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Brink Commerce API Updates for October 2023

What's new from the Brink Commerce product development team? Read this post to find out. Hint: It's about a completely new product category.

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When Machines Throw a Party: The Rise of Automated eCommerce Events

This article is not about eCommerce breakfasts, it’s about the unsung heroes of a modern eCommerce ecosystem: the automated machine events.

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Composable Commerce Advantages: Why It's the Future for Agile Merchants

Traditional platforms have been sufficient in the past, but the rapid pace of the market demands more. Enter Composable Commerce and its advantages.

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MACH Technology vs. Traditional: Advantages for eCommerce

Want to understand how MACH Technology stands apart from traditional do-it-all stacks? In this article, we will dissect the key differences.

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The Strategic Impact of Headless in MACH Technology

As we continue to navigate the intricacies of MACH Technology, it's time to spotlight a component that often is seen as only technical—Headless

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Putting Racing Stripes on a Snail Doesn't Make it Fast! Time to Rethink?

Christian Zanders has been in the eCommerce industry for over two decades. In this post, he shares some of his learnings and tips for merchants.

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MACH Technology and the Rise of Composable Commerce

Modern MACH eCommerce Technology, how does it relate to Composable Commerce? Here's MACH is a crucial part of Composable Commerce.

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Navigating the Cloud-Native Landscape in MACH Technology

In MACH Technology, being cloud-native isn't just an option—it's necessary for eCommerce businesses. But what does it mean to be cloud-native?

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API-First in MACH Technology: Unlocking Flexibility in eCommerce

What does "API-first" mean, and why is it a game-changer for modern businesses? This post dives a bit deeper and talks about API-first within MACH Tech.

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The Role of Microservices in MACH Technology

Microservices are small, self-contained services that perform highly specific tasks within a larger application or larger eCommerce ecosystem.

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Why MACH Technology is Essential for Scalability in eCommerce

Scalability is becoming a business necessity and, frankly, what consumers expect from merchants. While older platforms often stumble, MACH Tech stands out.

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What Is an Experience Data Platform and What Are Its Benefits?

To win market share and retain customers in today’s digital-first landscape, retailers and brands must deliver a strong unified digital experience.

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Enhancing Web Security in eCommerce with AWS WAF

Explore how Brink Commerce API uses AWS WAF for robust security without compromising agility. Learn about its adaptability, compliance, and protection.

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Building Event-Driven Architectures in eCommerce

John Osvald, CPO, on how we use Amazon EventBridge, SNS, and SQS to enhance eCommerce with flexible, scalable, and secure event-driven solutions.

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Are you ready to bring the power of MACH to your organization?

Discover the MACH Maturity Assessment and gauge your organization's readiness for a composable architecture. Elevate your digital transformation journey.

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7 Benefits: How Composable Commerce Lowers Total Cost of Ownership!

Learn the reasons why Composable Commerce lowers the total cost of ownership for merchants. Dive into the world of efficient e-commerce solutions!

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Brink Commerce API Updates for June 2023

Brink Commerce API's exciting updates! Real-time info with CDN capabilities, improved performance. CRM integration with Voyado offers automated vouchers.

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Brink Commerce API Updates for May 2023

Exciting updates for Brink Product API! Introducing Svea Checkout, simplified user management, and discount codes for gifts with purchase.

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What is Headless Commerce?

Headless commerce separates front-end and back-end of an eCommerce ecosystem, enabling better customer experiences as they communicate via APIs.

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Brink Commerce API Updates for April 2023

Exciting news! Introducing a new API for online retailers - more powerful tools to streamline operations, tailored promotions with BOGO & GWP discounts.

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This is what you need to do to thrive in the future eCommerce market

Discover how consumer behavior shapes eCommerce! Explore the adoption of customer-centric strategies and tech like Headless CMS and eCommerce.

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Composable Commerce Vs. Composed Commerce

In the evolving eCommerce landscape, you must understand the different approaches available to you for developing and maintaining your business.

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Brink Commerce API Updates for March 2023

Exciting March update! Brink Commerce API adds 50 endpoints, gift cards in Checkout, sales units, & "buy one, get one" promotions, and more!

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Brink Commerce API Updates for February 2023

Maximize profits with our new feature! Optimize pricing per sales channel & offer personalized B2B pricing, boosting loyalty & market competitiveness.

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Brink Commerce API Updates for January 2023

Here's the Brink Commerce API's January release: 50 new endpoints across 9 services, empowering tailored promotions & discounts and much more.

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Brink Commerce API Updates for November 2022

Brink Commerce introduces flexible StoreGroup & StoreMarket features for global-local growth. Exciting B2B solutions coming soon!

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What is Serverless? A beginners guide

Serverless is a model where computer resources are allocated on demand by a modern cloud service provider. Learn more about how it will benefit you.

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Your platform choice can help save the planet!

When we built Brink Commerce API, sustainability was one of the core principles - and it still is. Here's why your platform choice is so important.

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Sorry you crashed during Black Week! We did too once (or twice). And we fixed it.

Experience eCommerce's worst nightmare? Kristian Tysander, ex-CTO of Daniel Wellington, shares how hard-earned lessons led to creating Brink Commerce.

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Brink Commerce API updates for October 2022

New Brink Commerce API updates: Enhanced search, convenient code view, improved store organization, and updated documentation coming soon!

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Brink Commerce API Updates for September 2022

Brink Commerce API updates for Sept. 2022: Brink Commerce API integrates with Plytix, powerful campaign templates, and enhanced Merchant Portal features!

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Endless possibilities. There has never been a better time for forward-thinking merchants

Ecommerce's future is composable commerce: a customizable ecosystem offering merchants flexibility and control, fostering growth and reducing rigidity

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