Brink Commerce API Expands with B2B Functionality, Now EU VAT-Compliant

October 10, 2023
Product News
Brink Commerce API Expands with B2B Functionality, Now EU VAT-Compliant

Brink Commerce sets the standard in Composable Commerce with its latest update to Brink Commerce API. Designed to facilitate your entry into the growing B2B sector, this update ensures compliance with EU B2B VAT regulations.

New Features for B2B Merchants

As part of this update, the Brink Commerce API now includes features facilitating B2B sales. "B2B" or "Business-to-Business" commerce is defined as selling and displaying products without tax to organizations while providing tailored payment and shipping options.

The new functionality allows merchants to sell both with and without tax, depending on the tax eligibility of the purchasing company. This ensures that transactions are handled efficiently, saving time and reducing the margin of error.

Adherence to EU Legislation

One of the most significant features of this update is its adherence to EU B2B VAT legislation. Merchants using Brink Commerce can now rest assured that their sales are conducted within the parameters of European Union tax laws.

Technical Specifications

The new release provides robust technical capabilities to ensure seamless operation:

Store Groups

Merchants can now designate their store groups, a collection of sales channels, as either B2C (Business-to-Consumer) or B2B (Business-to-Business) when setting up. This makes it easier for businesses to manage channels tailored specifically for consumer or organizational buyers. Furthermore, Store Groups allow you to tailor payment, shipping details, and promotions on a per-channel basis.

B2B Channel Type

When selecting a B2B channel type, only prices that exclude VAT are allowed. This ensures that organizations clearly understand costs without the added layer of tax, adhering to standard B2B practices.

Country of Sale

Merchants can specify the country of sale for B2B channels. This is a crucial feature for complying with tax legislation, as it defines from which country the purchase is legally taking place.

Tax Exemption per Market

Merchants can specify whether tax exemption is allowed for each market they serve. This adds another layer of customization and ensures compliance with local tax laws.

Session Fields

In a B2B session using Brink Commerce API, merchants can now set specific fields such as vatNo for VAT identification and invoiceReference for smooth invoicing procedures.

A Leap Forward

John Osvald, our Chief Product Officer, stated, "This update is not just an incremental improvement; it's a leap forward for our merchants, especially those looking to expand into or grow their B2B operations. We have listened to our customers and tailored our product to meet their needs while ensuring full compliance with EU VAT laws."

The latest features in the Brink Commerce API aim to offer a more versatile and legally compliant platform for merchants. These updates are part of the company's ongoing commitment to innovation and service improvement.

For further information, please get in touch with us at We'd be happy to get you started on your B2B (and B2C or D2C, for that matter) journey.

About Brink Commerce

Founded in 2020 by Kristian Tysander, Marcus Ljungberg, and Patrik Antonsson, Brink Commerce offers a Composable Commerce API for mid to large enterprises seeking increased innovation and flexibility while expecting reliability and performance. The product has proven its strength and flexibility with customers worldwide, setting a new standard for building Composable Commerce ecosystems. Brink Commerce is a certified member of the MACH Alliance.

More Information

For more information or media querys, please contact Petter Johansson, CMO

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