Premium fashion brand Àvora eyes international success with Brink Commerce

May 2, 2023
Customer news
Premium fashion brand Àvora eyes international success with Brink Commerce

Exciting new premium brand Àvora, founded by successful entrepreneurs and friends Bianca Ingrosso and Vanessa Lindblad, together with Victor Appelqvist, offers a collection of feminine and iconic silhouettes made from sustainable materials that can withstand the test of time. The newly launched company is now taking its first step towards becoming a brand at the forefront of premium fashion, with Brink Commerce API as the eCommerce foundation.

Àvora's limited capsule collections will focus on bridging the gap between classic and modern designs, with a focus on sustainability and responsible production. The brand is set to be international from the start, targeting the premium segment and symbolizing timelessness, playfulness, and confidence.

The first collection, SS23, will feature a curated selection of garments that showcase sophistication and playfulness. The collection will be available exclusively on the brand's website following the launch of the new eCommerce ecosystem.

We are thrilled to partner with Brink Commerce and Cone Digital. We want to bring the brand to the forefront of the fashion industry, and with Brink Commerce API, we have the right conditions to do so on an international scale, " said Victor Appelqvist, co-founder of Àvora. "Their expertise in eCommerce and commitment to sustainability also aligns well with our values and goals for the brand."
The founding trio Bianca Ingrosso, Vanessa Lindblad, and Victor Appelqvist
The founding trio Bianca Ingrosso, Vanessa Lindblad, and Victor Appelqvist

Brink Commerce and agency partner Cone Digital provide Àvora with a robust eCommerce ecosystem that enables them to scale their business and provide a seamless world-class shopping experience. The solution’s focus on customer experience and sustainability aligns well with Àvora's mission to create a sustainable and stylish brand.

"We’re are happy to be chosen by Àvora as their e-commerce partner. It’s such an innovative brand, and we can’t wait to see what’s next for them. We're excited to provide them with a solution that will enable them to showcase their collections to the world," says Kristian Tysander, CEO and Co-founder of Brink Commerce.

Brink Commerce API offers flexible and customizable solutions tailored to meet the specific needs of a fast-growing brand like Àvora. The decision to choose Brink Commerce API was based on the platform's proven track record of providing a secure, reliable, and scalable eCommerce solution. With Brink Commerce API, Àvora can easily manage its online stores, track inventory, process payments, and handle shipping and logistics in all international markets. The setup is future-proofed from day one. The platform also integrates seamlessly with other tools and services needed to run a successful business on an international scale.

With the launch of their first collection just around the corner, Àvora is set to make a mark in the fashion industry. We can't wait to see what the future holds for this exciting new brand.

About Brink Commerce

Founded in 2020 by Kristian Tysander, Marcus Ljungberg, and Patrik Antonsson, Brink Commerce offers a Composable Commerce API for mid to large enterprises seeking increased innovation and flexibility while expecting reliability and performance. The product has proven its strength and flexibility with customers worldwide, setting a new standard for building Composable Commerce ecosystems. Brink Commerce is a certified member of the MACH Alliance.

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