Leading children and teen fashion retailer Kids Brand Store select headless and serverless Brink Commerce API as the foundation for their continued digital journey.
Kids Brand Store is the leading retailer for kids and teen fashion in the Nordics. Since 2011, they have focused on offering a wide range of hard-wearing, high-quality clothing, shoes, and accessories from world-leading brands such as Calving Klein, Polo Ralph Lauren, Nike, Gant, and many others.
The team at Kids Brand Store works hard every day to offer customers an inspiring and smooth experience, including fast deliveries and outstanding service. With stores in all the largest cities in Sweden and an online presence in several European countries, they are already the market leader in their niche in the Nordics - and the journey continues. Kids Brand Store has now selected Brink Commerce API as their platform for a future-proofed tech ecosystem that ensures continued eCommerce growth.
"Every parent knows about Kids Brand Store, or at least they should. They are on a fantastic journey. We are excited about supporting them in their continued drive to offer a constantly evolving customer experience. Brink Commerce API is the perfect foundation for that," says Kristian Tysander, co-founder and CEO at Brink Commerce.
Kids Brand Store is always looking for what’s coming next. A rapidly changing eCommerce landscape, with new trends and shifting consumer expectations, has made them see a shift from an older generation platform to something new as necessary. As a result, Kids Brand Store will incorporate different best-of-breed components into their ecosystem, where Brink Commerce API will handle the order and cart creation and act as the foundation for all integrations. In addition, the new ecosystem will include best-of-breed systems such as a customer loyalty platform, a new CMS, a new platform for personalized search, and several others.
The shift enables Kids Brand Store greater control over their rate of innovation and iteration, with total ownership of the customer experience. Furthermore, the cost of ownership will align with performance, creating optimal conditions for continued profitable growth.
“We really like what Brink Commerce API will enable us to do. The ability to easily adapt to new consumer trends and add technical innovations as we go is crucial for us. We see a shift happening where you can’t rely on older platforms. The superior headless and serverless technology will allow us to scale quickly and efficiently, no matter where we decide to go next,” says Alexander Fugah, CTO at Kids Brand Store.
